你只要把這一句口訣記好了,其實你的短視頻大差不差,可以打個80分是可以的,話題定生死內(nèi)容定深淺,結構定節(jié)奏定去留。我們就要把選題選對話題的寬泛度和受眾人群決定了你這一條視頻出去的播放量,你說是大健康的話題大,還是說你要矯正脊柱話題來的大?
As long as you remember this mnemonic, your short videos are not bad at all. You can give them an 80 point rating. The topic determines life and death, the content determines depth, the structure determines rhythm, and whether to stay or leave. Firstly, we need to choose the right topic. The breadth of the topic and the target audience determine the number of views for your video. Do you think it's about big health topics or spinal correction topics?
那大健康對,第二個,為什么很多人他會像吸食毒品一樣,把這條視頻不知不覺都看完了。這里面有個很重要的一個秘訣,就是他們運用結構化的思維。就,他們懂得在黃金前三秒去破常識,說大家原本以為知道,但是我打破你,我告訴你不應該這樣的事情,但是我們的破常識的這個觀點一定不是胡攪蠻纏。
That's great health. Secondly, why do many people unconsciously watch this video like they are taking drugs. There is an important secret here, which is that they use structured thinking. Firstly, they know how to break common sense in the first three seconds of the golden age, saying that everyone thought they knew, but when I break you, I tell you not to do such a thing, but our viewpoint of breaking common sense is definitely not groundless.
是有理有據(jù),拋出了新鮮的觀點以后,第二,我們是不是要論證自己的觀點了?這個時候我們就要去通過我們的語言的嚴密的邏輯去印證你的破常識是值得讓別人聽的,不是胡攪蠻纏。那么第三個呢,你有沒有實際的案例,我們可以講一段自己的故事和他人的故事來佐證我們的觀點是對的,從原始社會洞穴人的生活開始就喜歡聽故事,這個基因一直從古老延續(xù)今。
After presenting fresh viewpoints with reason and evidence, secondly, do we need to argue our own viewpoints? At this point, we need to use the rigorous logic of our language to verify that your common sense is worth listening to, not just stirring it up. So what about the third one? Do you have any actual cases? We can tell our own story and others' stories to support our point of view. Since the primitive society of cave people, they have loved listening to stories, and this gene has been passed down from ancient times to the present day.
只要講故事就會吸引人。故事講完了,我們還要干畫龍點睛,這個時候要總結我們的觀點,要讓觀眾強化記憶去認識你的價值觀,那么這樣才是一條完整的短視頻的結構。如果你按照這樣的一個結構去拍短視頻,那么起碼80分,其實剛才說了那么多總結,其實就一句口訣。
Just telling stories will attract people. At the end of the story, we still need to add the finishing touch. At this point, we need to summarize our viewpoints and strengthen the audience's memory to understand your values. This is the structure of a complete short video. If you shoot a short video according to this structure, then it will score at least 80 points. Actually, after all the summary just now, it's just a mnemonic.
你記住了,話題定生死開頭定去留節(jié)奏,定節(jié)奏,內(nèi)容定深淺.
Remember, the topic determines life and death. The beginning determines the rhythm, the rhythm, and the depth of the content
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